Tag Archives: branded video

The Power of Brand Related Video Online: Social Video Report Analysis

Branded video content uploaded to the internet is a powerful sales and marketing tool, and watching video online is now an incredibly common activity, according to the Social Video Report carried out for Visibility IQ.

The report is an analysis of the way UK web users consume video content, and covers a range of video-related content: product reviews, TV adverts that appear online, and branded entertainment (such as viral videos) designed to build loyalty and recognition.

The results show that 78% of internet users aged between 15-64 watch videos online every week, and that 46% watch brand-related videos each week, with just 10% of users watching video less than once per month.

How Can You Use Online Video to Help Your Business?

online video audience retention
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