Tag Archives: 7 triggers of persuasion

Applying the 7 Triggers of Persuasion to Video Marketing

A successful video marketing strategy will be fascinating. It will explain your company and your product, endear customers to you, and encourage them to return to you and share your company and products with their peers.

With any marketing strategy it is important to understand your customers and what floats their boat. This article is going to show you how to define your customers’ needs and to create video content that appeals to them.

Through extensive research, and it was extensive, Sally Hogshead developed the 7 Triggers of Fascination through using a data set of research with 75,000 people. As far as she is concerned, it is fact. We will now discuss how you can apply Sally’s theory to your video marketing strategy.
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